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Other promotional ideas

A simple and effective way to communicate to your members, supporters and the local community.
Can cut down on printing costs and time.
Check your member base for people with website design skills and writing skills.
Find a local store to sponsor website development in return for some form of branding and logo commitment.
Basic sites should include:
- a club’s range of activities on offer
- results
- a calendar of events
- membership information
- contact details.
Get your website linked to related sites. Ask your local council, schools and recreation centres to provide a link to your site. Offer your logo, the page you’d like the link on and a link to their website.
If you have the resources, consider adding discussion forums, board and member lists etc.
Remember to update your website. There’s nothing worse than a site that has last year’s scores only. Assign someone responsible for updating pages.

Distribute a regular newsletter to provide information to members about club events, activities and news.
Check your member base for people with desktop publishing and writing skills.
If your budget is limited, find out if you can create an online newsletter that can be emailed to members (check privacy conditions) and published on the website.

A banner with your club name, logo and colours could be used at registration days, presentation days, competitions and promotional events.
Find a sponsor to pay for the signage in return for some form of publicity if your budget is limited.

Design a logo for your club to use on letterhead, promotional materials, displayed on the website and emails.

Produce a simple brochure or flyer that outlines the club’s services or competitions, membership fees and contact information.
Distribute to the local community notice boards, library, recreation centres, primary schools or letter box drop in the local area.
Attach to your website or send via email.

Well-designed uniforms enhance a club’s image while promote a club at events and activities.
Maintain realistic uniform standards.
Create merchandise such as caps, socks, shirts etc to raise funds and promote your club at the same time.

Office of Communities